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Reach Customers Online with Google
This workshop is part of the Communications and Marketing Series for Workforce Development Organizations, a 3-Part Series. Workshops may be taken as stand alone, or as part of the series; those who complete all three training sessions in the series will receive a Certificate of Completion from WPTI and Grow with Google.

Learn how your organization and programs can be found online with Google. This workshop explains how Google Search works and how you can improve a website's visibility with Search Engine Optimization (SEO). The session also introduces products like Google Business Profile, Google Trends, Search Console, Google Analytics, Google Ads, and more.

In this workshop we’ll discuss best practices for:
• Improving your website’s visibility in Google’s organic search results, on all devices
• Creating a free Google Business Profile listing
• Advertising your organization and program on Google

Speaker: Petia Abdur-Razzaaq
Here’s Petia’s speaker bio: https://drive.google.com/file/d/1TKfEIM8PpmfbkbRo6xZiZQHRrxlJvJ2e/view

Suggested Audience: Workforce Development Practitioners, Organizational and Program Leadership

This virtual event may be recorded and utilized by WPTI and/or Google for programming and/or marketing purposes. By logging in and participating in this session, you hereby agree that your image and/or voice may be recorded and used for such purposes. WPTI will share the contact information of attendees with Grow with Google.

May 24, 2022 10:00 AM in Eastern Time (US and Canada)

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